Endeavors Case Study | TwoLine Studios
At TwoLine Studios, we have the privilege of partnering with organizations that are dedicated to making a positive impact in the world. Our collaboration with Endeavors over the past several years has been nothing short of inspiring, as we've worked together to create visual strategies and journey maps for each pillar of their organization.
Endeavors leadership team collaborating using TwoLine’s visual strategy map and templates.
Celebrating Good Work for Good Reasons
Endeavors embodies the values we hold dear – compassion, empathy, and a commitment to serving vulnerable communities. Their mission to passionately serve those in crisis aligns perfectly with our methods of using creativity and innovation for meaningful change. We're proud to have walked alongside Endeavors on their journey, celebrating their successes and supporting their vision every step of the way.
Visualizing Success: A Collaborative Approach
Our process with Endeavors began with a clear understanding of their purpose, values, vision, and mission. We sat down with the CEO and leaders from each pillar of the organization to visualize success, identify alignment with personal values, and map out key milestones. Each team member had a voice in the process, contributing their insights, challenges, and aspirations.
Leaders revisiting their success at a mid-year leadership retreat.
Navigating Challenges and Achieving Milestones
As Endeavors continued to grow, they faced new challenges around alignment, shared vision, and ownership of actions toward their 2026 goals. Through our ongoing collaboration, we helped them navigate these challenges, providing support and guidance every step of the way. Together, we identified strategies, prioritized actions, and mapped resources to ensure their success.
Values of Visual Mapping
Our visual maps served as more than just tools for planning – they were reminders of Endeavors' core values and shared mission. By aligning their work with the company mission, fostering shared accountability, and reinforcing their sense of community, our visual strategies empowered Endeavors to overcome obstacles and achieve their goals.
TwoLine’s illustration template for Visual Strategy work.
Driving Success Through Regular Check-Ins
As Endeavors progressed towards their 2026 goals, we facilitated regular check-ins to assess progress, adjust strategies, and provide additional support where needed. Our final illustration, synthesized from the collaborative process, now hangs proudly in Endeavors' headquarters, serving as a constant reminder of their Northstar and guiding their daily efforts toward success.
A Vision for the Future
Looking ahead, we're excited to continue our partnership with Endeavors as they embark on the next phase of their journey. Together, we'll build on the foundation we've created, using visual strategies to communicate transparently with stakeholders, foster teamwork, and drive meaningful change in the communities they serve.
At TwoLine Studios, we design immersive experiences and graphically facilitate, and our founder, Heather Willems, coaches leaders to reflect on big ideas and put them into action.